The Devil's in the details
Whether it's design, typography, UX or photography, for advertising to live it needs to create impact, and to create impact you need to be pretty obsessed with all things craft. Here are just some of the areas we've spent an unhealthy amount of time on.
Branding Design
To launch Tusker’s new craft beer, we took cues from the parent brand and Kenyan culture to bring a new flavour to Nairobi’s top bars and restaurants.
Automotive
Over the years we've been lucky enough to hone our craft in the multi-disciplined world of international car brands, ranging from Audi, Volkswagen, Ford and Toyota to name a few.
Typography
To demonstrate the protective ability of Vichy Capital Soleil. Instead of ink, we screen-printed straight onto a sun-sensitive paper, which changes colour when exposed to UV rays for more than a couple of minutes.
UX Design
To launch the new VW Scirocco, we turned their landing page into an immersive experience and sensorial journey through the cars many design features.
Illustration
We needed to launch Netflix’s first South African show, Shadow. But how do we tell the story of new superhero? Turn show scenes into a comic book and repurpose those illustrations as guerrilla OOH of course.
UI Design
Optimus is a powerful CRM and social listening platform with a host of client management tools and complex analytical data visualisations. We needed to ensure the UI delivered both functional and intuitive simplicity to our users.
